Cisco
Event marketing, Website design, Marketing design and collateral

About Cisco
Founded in 1984, Cisco Systems, Inc. is an American multinational technology conglomerate headquartered in San Jose, California. Cisco develops, manufactures and sells networking hardware, telecommunications equipment, and other high-technology services and products. Cisco aims to secure and protect data and networks while keeping businesses and people connected.
Challenge & Solution
The partnership with Cisco’s Global Marketing team began in 2006, our collaboration starting with event branding and marketing materials for Cisco Live, Cisco’s world-renowned annual customer and partner conference. To this day, the success of the conference continues to build upon the foundation for the digital future by providing attendees with education, connections, and inspiration. Collateral produced by my team for the various annual iterations of Cisco Live and sub-events includes direct mail, emails, website designs, onsite signage, and style guides.
Cisco also hosts several partner events and mini conferences that run simultaneously or separately with the Cisco Live main event, and I have supported strategy, design, and collateral production for these events for over 15 years. These events include:
- Cisco Live (main event)
- Cisco Live Executive Symposium
- Cisco Live C-Scape
- Cisco Live Investor Day
- Cisco Live IT Management
- Cisco Live Partner Program
- Cisco Connect Global
- Cisco CIO Exchange
- Cisco Broadband World Forum
Results
The Cisco Live event attendance has more than doubled from around 10,000 attendees in 2009 to nearly 30,000 attendees by 2019.
Awards
Event Marketer – Grand Ex Award, Cisco Live
Click or tap on images below to activate slideshow.
Services performed with Bates Creative